Rolex Datejust 31 – Ref. 278344RBR-0008
The Rolex Datejust 31 Ref. 278344RBR-0008 is a refined women’s timepiece that artfully blends Rolex’s iconic design language with luxury detailing. Crafted in White Rolesor (a combination of Oystersteel and 18k white gold), it features a domed bezel set with 24 diamonds, a dark grey sunray dial with diamond hour markers, and the reliable Calibre 2236 movement. With its 31 mm case, elegant proportions, and exquisite finishing, this Datejust stands as an elevated expression of everyday luxury.
Case & Material Construction
This model features Rolex’s White Rolesor build: a 31 mm Oystersteel case combined with an 18k white gold domed bezel. Rolex secures the bezel with precision gem-setting techniques to align diamonds symmetrically and elevate the watch’s aesthetic aura. The Oyster case architecture, Twinlock screw-down crown, and screw-down case back grant 100 m (330 ft) of water resistance.
Diamond Bezel & Dial Design
The bezel is fully set with 24 brilliant-cut diamonds placed in white gold settings—each one meticulously aligned to form a seamless luminous ring. Beneath the scratch-resistant sapphire crystal with Cyclops magnifier sits a dark grey sunray dial, created via fine brushing that radiates from the centre and gives visual depth. Diamond hour markers housed in 18k white gold settings elevate contrast and luxury, paired with luminous-treated hands for legibility.
Movement & Performance
Driving this Datejust is Rolex’s in-house Calibre 2236, a self-winding mechanical movement featuring a Syloxi silicon hairspring and Paraflex shock absorbers. After casing, the watch is certified a Superlative Chronometer with precision at –2/+2 seconds per day. Its power reserve extends to approximately 55 hours, making it dependable for everyday use and occasional rotation.
Bracelet, Clasp & Wearability
The 278344rbr-0008 comes fitted with Rolex’s classic Jubilee bracelet, known for its five-piece link comfort and refined aesthetic. The bracelet secures via a concealed folding Crownclasp, which seamlessly integrates with the bracelet’s styling. The Jubilee brings both flexibility and elegance, ensuring the watch sits comfortably for prolonged wear.
Key Specifications
- Reference: 278344RBR-0008
- Case: 31 mm Oystersteel
- Bezel: White gold, diamond-set (24 diamonds)
- Dial: Dark grey sunray, diamond hour markers
- Movement: Calibre 2236, automatic
- Power Reserve: ~55 hours
- Water Resistance: 100 m / 330 ft
- Bracelet: Jubilee, Oystersteel with Crownclasp
- Certification: Rolex Superlative Chronometer
What Sets 278344rbr-0008 Apart
- Diamond bezel elegance: The precisely set 24 diamonds transform this Datejust into a high-jewellery statement.
- White Rolesor composition: The fusion of steel and white gold provides both resilience and luminous sophistication.
- Dark grey sunray dial: The sunray finish adds visual depth and subtly shifting reflections, giving the dial dynamic life.
- Compact yet powerful: Despite its modest 31 mm size, the Calibre 2236 delivers strong performance with modern enhancements.
- Luxury with everyday utility: The Jubilee bracelet and robust movement make this watch suitable for both formal occasions and daily wear.
Conclusion
The Rolex Datejust 31 Ref. 278344RBR-0008 is more than a refined dress watch—it’s a statement of precision, elegance, and gem-set craftsmanship. With its diamond bezel, dark grey sunray dial, premium movement, and balanced proportions, it offers collectors and wearers a sophisticated daily companion that doesn’t compromise style or performance.

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